Franz Kirmann aka Hotel International with Jérome Bazzanella aka Catalepsia in 2010 founded the imprint of Days Of Being Wild, where they are about to publish their reference # 22, and always with a selection of producers with a personal and distinctive sound, apart from post material themselves have gone through the label producers like Eskimo Twins, Club Bizarre, Maxime Iko, Kiwi or Jimi After or from Madrid like Los Lopez or Carreno is Lb.
With Franz Kirmann we have had the pleasure of making this very interesting interview in which we discussed the situation of the independent label, the label itself, and the current state of the music industry ……. and as a gift, an edit of Hotel International, so that on Monday more bearable and comfortable ….
3 years since the first release of Days Of Being Wild, How did you came up with the idea of start a record label?
Hello, I first started a label because my experience with small indie labels had been disappointing, and I thought that I would do a better job myself. Then a few years later, I met Jérome in London and we did a split 12″, a collaboration between his label (Métis) and mine (Photogram) and shortly after that I suggested joining forces and Days Of Being Wild was born.
With more than 20 releases on the label, How do you see the evolution of it?
We first set up Days as a platform to release our own music and then we opened up to other artists. This is when it really changed for us. We also recently started to release records that are less dancefloor orientated like the Passarella Death Squad record which I’m very proud of, and I’m hoping to do more releases like this. We also have asked Sam from Club Bizarre to work with us. He’s taken on the A&R side of the label (and more!) so we’re also grown in size. The next step for us is doing Days Of Being Wild parties, the first one is in London in January.
Which is your criteria for pick and select new artists including the already in ones? Which style or styles you can define DOBW?
We have to be excited by the record or demo that is sent to us. We receive a lot of music and we have to be turned on by it to put it out. To Jérome and I (and now Sam who is at the forefront of artists relation for us) it’s more a question of integrity and approach than style. We both like a lot of different music. So far it’s been a sort of edgy techno I suppose, but we’re not necessary limited to that. We always describes Days Of Being Wild as “slightly deranged club music” and I guess there’s kind of a darkness about our records. I don’t know, it’s almost easier to tell you what we don’t like! We will most probably never release a trance record or a minimal track. But we have artists as diverse as Jimi After, Passarella Death Squad, Kiwi or The Eskimo Twins and they all fusing different influences and making inspiring music. And one of our next release is almost filtered disco so you never know!
How do you see the current digital market among the vinyl and cd?
Well, on one hand, with digital, it’s never been as easy and cheap to distribute your music and get heard but on the other hand everybody puts stuff out and everybody’s got a label and the music market feels really saturated.
But let’s face it, there’s nothing you can do about it. And at the end of the day it all comes down to the individuals and the work. If you’ve got integrity and consistently put out records you believe in and create a strong network around you, you’ll get heard by the people you want to reach or that are looking for the kind of thing you do.
As for Vinyl, it is a niche market for us. We’re a small operation, and we tend to press limited edition of certain releases that we sell via the website and a few key shops, but it’s rarely economically viable.
With new technologies such as Soundcloud, bandcamp, facebook, digital stores, How do you see indie labels taking advantage of it?
Well these are amazing tools and we’re very lucky to be able to have access to such technology. You can finish a track and 5 minutes later it’s online and the whole world can listen to it, and react, share, etc… As for the digital stores, again, it’s being able to distribute your music everywhere at very low cost.
Which producers or artists you’ll like to have joining your label?
I don’t know. I’m not really on the look out for artists to sign. We are very lucky that artists come to us, and we also have a few recommendations from Dj’s or even other labels. I also want to see artists that we have already worked with put out more music with us. I want to put out new music by Eskimo Twins, Passarella Death Squad, Jimi After, Los Lopez, Kiwi etc… Usually by the time I notice an artist, he’s already too big for us! I always loved Sean Johnston stuff with Hardway Bros, so I guess we should ask him!
Which are the upcoming releases for the label?
We have XY-ME, The Heretic (which is one half of Eskimo Twins), a new EP by Passarella, Catalepsia, Club Bizarre, ATTS, Damon Jee… and I’m forgetting some! All amazing releases. Ah and me as Hotel International! But plenty of others… it’s crazy the amount of good music we have received recently.
Which producers had taken your attention lately?
Marcus Marr is an incredibly talented producer, I love Jimi on the label and that’s because I’m hopelessly nostalgic and I know he is as well. This year, James Holden and Daniel Avery‘s albums have been massive for me.
What do you think about piracy in the music industry nowadays? How this affects to record labels and to artists?
Well, we have all read everywhere what piracy’s done to the industry, but I think the industry is adapting. It’s definitely deeply changed in the last 10 years. People seem to stream more now, and seem to be getting lazy about finding music illegally. You can find everything legally now can’t you? But I don’t think it affects us that much, I’m not sure piracy is the real problem for a small indie like us, I think the change in music consumption habits has more to do with the revenue decreasing. Piracy is probably more problematic when you’re a major. In our niche market, you’ll find that people tend to buy the music.
How do you see your label in the next five years?
Carpe Diem my friend. I just hope my kids will be helping packing the records and doing the mail outs.
A lot of thanks to Franz and Days Of Being Wild
And Fernando Dimare for translating the interview